Why has fhm closed

FHM was first published in and went on to have a number of international editions. Launched in , Zoo was aimed at a similar audience. Although these magazines were known primarily for their raunchy pictures, they also included articles on fashion, health, cars, gadgets and sport. So at least their readers were offered more than just scantily-clad models. The declining appetite for nudity in magazines was signalled last month when Playboy announced that it was dropping nudity from its magazine and website.

There are two interlinking factors at play in this change and few encouraging signs that lads are becoming men. First, if men want to look at naked women they just have to type a few words into Google. Linked to this fall in demand is the effect it will have had on the crux of the media business — advertising.

The requirements of the Playboy audience have changed. In the last 12 months, rivals Nuts and Loaded have both closed their doors. The publishers said: "Men's media habits have continually moved towards mobile and social. It said that FHM and Zoo had a combined digital audience of more than five million. South Africa clown wins libel suit. The magazine was well known for its annual ' Sexiest Women in the World' poll.

Two other lads' mags, Loaded and Nuts , stopped publishing as print titles in and respectively. Type keyword s to search.

I came to this conclusion last Christmas - I'd headed home and caught up with my friends where we ended up at a party at my friends parents house. We all ended up in his teenage bedroom laughing hysterically at old photos, however also on the wall were lads mags posters galore from the late 90s. In particular, the image below struck me. Yes, its sexualising women. Yes, it's a feminist nightmare. These women are real - curvy, slim, tall, short, but most importantly, un-retouched and natural.

As women today we are bombarded with completely unrealistic ideals for our bodies and faces. Photoshop has rendered our role models completely unachievable, with young girls being overwhelmed with unattainable nonsense. These women have their breasts out yes, but have you ever seen a Nicki Minaj video? Ever watched Miley gyrating wearing plasters over her nipples and smoking marijuana on camera?